Parents Insights

ABOUT US

 

MARKETING INTELLIGENCE OF THE FUTURE

We believe that market intelligence has never been more important, but unfortunately the sector has failed to innovate and continues to produce market research which relies on small data samples and which is out of date before it is produced.
Our vision is to be the market intelligence company of the future, today – by innovating, being agile, utilising technology to provide clients with access to the most comprehensive and dynamic market intelligence.
We specialise in the kids, parents and family sectors – and in a very short period of time we have become recognised as the go-to insight people by some of the biggest brands and agencies in the world.

OUR TEAM

OUR TEAM

BOARD OF DIRECTORS

Nick Richardson

CEO & Founder


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Keith Benson

Non-Executive Board Member

Adam Kara

Non-Executive Board Member

Donald McIntosh

Non-Executive Board Member

 

SENIOR MANAGEMENT TEAM

Jenny Kieras

Chief Operating Officer

Richard Craig

Chief Data and Information Officer

Jonathan Watson

Chief Product Officer

Sarah Riding

Research and Trends Director

Dan Lucas

Chief Technology Officer

Claire Garner

Research and Trends Director

 

COMMERCIAL TEAM

Alex Rapley

Client Services Manager

Connor Walsh

Sales and Marketing Coordinator

Rob Legnar

Business Development Director - Europe

Sarah Mitchell

Group Accounts Director

Anastasiia Komarnytska

Marketing Manager

George Sarakinis

Account Director - North America

Rachael Rogerson

PR & Content Manager

Tanya Sarakinis

Business Development Director - North America

Anne Kelly

Account Director

Lewis Townsend

Account Director

Richard Roycroft

Commercial Director

 

RESEARCH TEAM

Ben Murphy

Research Executive

Emma Topping

Research Manager

Lucy Holland

Research Executive

Rajan Sundavadra

Research Executive

Sarah Waterhouse

Research Executive

Bethany Bleathman

Senior Research Executive

Hui Huang

Research Executive

Matt Smith

Insights Manager

Rachel Gleave

Research Executive

Daniel McDonald

Senior Research Executive

Hannah Carley

Research Manager

Natasha Blumfield

Trends Manager

Sam Nguyen

Research Executive

 

TECH TEAM

Harrison Drew

IT Support Engineer

Jake Ockerby

Data Scientist

Robert Lambert

Senior Developer

Umar Farrukh

Data Scientist

Jordan Shaw

Junior Developer

Joseph Newton

Junior Developer

Richard Wainwright

Data Scientist

Mark Armstrong

Principal Developer

Juha Remes

Senior Developer

Sam Petersone

Data Scientist

 

SUPPORT TEAM

Claire Towriss

Finance Manager

Mimi Rostron

Head of Culture & Engagement

Harry Brown

Operations Assistant

Rebecca Loudon

Legal Counsel

Jennifer Ryan

Office Manager